INTRODUCTION
BACKGROUND OF THE STUDY
Gender gap is described as the distinction which exist between the manner men and women are treated in the society such as the distinction which exist between what men and women do and achieve: The workplace of some organization have discriminated against women in various forms. (Abrams, 1991). This consist of women’s opportunities and gender wage gap (e.g., Peterson and Morgan, 1995), denial of women into position of leadership (Eagly and Carli, 2007), and the difficulty experienced in advancing their careers (Blau and DeVaro, 2007). Gender discrimination affects the socio-economic status of women. Some of the reasons attributed to gender discrimination lies within the human resources (HR) policies and practices. The gender pay gap constitute the average disparity which exist between the remuneration paid to male and female employees O'Brien, Sara Ashley (2015). Evidences show that Women are generally paid lower than men. There exist two distinct numbers in respect of pay gap: The unadjusted and the adjusted pay gap. The latter takes into account differences in hours worked, occupations chosen education and job experience. An illustration indicates that a person who takes time off (e.g. maternity leave) will likely not earn as much as the other person who does not take time off from work. In the United States, for example the unadjusted average female's annual salary has commonly been cited as being 78% of the average male salary, compared to 80–98% for the adjusted average salary. Lower pay can be as a result of individual choice and other innate and external factors. For example choosing to work part-time when full-time employment is available is a voluntary choice. An example of an involuntary choice is engaging in a low-skill job because of lack access to higher education. An example of an external factor is discrimination. The gender pay gap can be a problem from a public policy perspective even when the reason for the gap is entirely voluntary, because it reduces economic output and means that women are more likely to be dependent upon welfare payments, especially in old age. The research is a study on gender discrimination and employment of marketers in the banking sector. A case study of fidelity bank plc.
1.2 STATEMENT OF THE PROBLEM
The workplace of some organization has discriminated against women in various forms. (Abrams, 1991). This consists of women’s opportunities and gender wage gap. The gender pay gap constitute a challenge from a public policy point of view as it reduces economic output and the means which women are more likely to be dependent upon welfare payments, especially in old age. Gender discrimination has been the reason militating against the extension of equal opportunities to women. This has led to frustration, apathy, violence and lop-sided development and underdevelopment. The problem confronting the research is a study into gender discrimination and employment of marketers in the banking sector. A case study of fidelity bank plc.
1.3 OBJECTIVE OF THE STUDY
The Main Objective of the research is a study into gender discrimination and employment of marketers in the banking sector. A case study of fidelity bank plc ; The specific objectives include
1 To determine the nature of gender discrimination and employment of marketers in the banking sector.
2 To determine the level of gender discrimination and employment of marketers in fidelity bank plc.
1.4 RESEARCH QUESTIONS
1 What is the nature of gender discrimination and employment of marketers in the banking sector?
2 What is the level of gender discrimination and employment of marketers in fidelity bank plc?
1.5 STATEMENT OF THE HYPOTHESIS
The statement of the hypothesis for the study is stated in Null as follows
HO The level of gender discrimination and employment of marketers in fidelity bank plc is high.
1.6 SIGNIFICANCE OF THE STUDY
The research proffers a study into gender discrimination and employment of marketers in the banking sector. A case study of fidelity bank plc. It provides relevant data for the effective formulation and implementation of policies to enhance the realization of envisaged objective.
1.7 SCOPE OF THE STUDY
The research proffers a study into gender discrimination and employment of marketers in the banking sector. A case study of fidelity bank plc.
1.8 LIMITATION OF THE STUDY
The study was confronted with logistics and geographical factors.
1.9 DEFINITION OF TERMS
GENDER GAP DEFINED
Gender gap is described as the distinctions which exist between the manner men and women are treated in the society such as the distinction which exist between what men and women do and achieve.
GENDER PAY GAP DEFINED
The gender pay gap constitutes the average disparity which exists between the remuneration paid to male and female employees. Evidences show that Women are generally paid lower than men.
