Marketing Project Topics and Materials

Below are Marketing Project Topics with available Chapters 1-5. Click on any to preview its Contents

  1. IMPACT OF CELEBRITY ENDORSEMENT ON CONSUMER BEHAVIOR AND SALES VOLUME OF AN ORGANIZATION (A CASE STUDY OF PAMPERS)
  2. AN ANALYSIS OF PROMOTIONAL TECHNIQUES AND THEIR FIT WITH SOME SELECTED PRIVATE SECTOR ORGANIZATION IN KANO METROPOLIS
  3. PRODUCT DIFFERENTIATION AND SALES PERFORMANCE OF SOFT DRINK MANUFACTURING COMPANIES IN PORT HARCOURT
  4. SALES PROMOTION STRATEGIES AND SALES PERFORMANCE OF TELECOMMUNICATION FIRMS IN PORT HARCOURT
  5. BRAND EQUITY AND SALES PERFORMANCE (A SURVEY OF SELECTED MANUFACTURING COMPANIES IN PORT HARCOURT
  6. BRAND IDENTITY AND MARKETING PERFORMANCE EMPIRICAL EVIDENCE FROM QUOTED COMMERCIAL BANKS IN NIGERIA
  7. ADVERTISING AND MARKETING PERFORMANCE OF SELECTED DETERGENT COMPANIES IN PORT HARCOURT
  8. ADVERTISING AND MARKETING PERFORMANCE OF GSM COMPANIES IN PORT HARCOURT METROPOLIS
  9. THE INFLUENCE OF SERVICE CONVENIENCE ON CUSTOMER SATISFACTION ON BANKING INDUSTRY
  10. BRAND EQUITY AND MARKETING PERFORMANCE OF BEVERAGE FIRMS IN PORT HARCOURT
  11. CORPORATE REPUTATION AND MARKETING PERFORMANCE OF THE ALCOHOLIC BEVERAGE INDUSTRY IN PORT HARCOURT
  12. THE EFFECTS OF MARKETING ACTIVITIES AND FAITH BASED ORGANIZATIONS
  13. PRODUCT PLANNING AND ORGANIZATIONAL PERFORMANCE OF THE NIGERIAN TELECOMMUNICATION
  14. BROADCAST MEDIA AND SALES PERFORMANCE OF FAST MOVING CONSUMER GOODS IN PORT HARCOURT
  15. PRODUCT INNOVATION AND SALES PERFORMANCE OF UNILEVER NIG. Plc
  16. CUSTOMER RELATIONSHIP MANAGEMENT AND COMPANY PERFORMANCE IN THE NIGERIAN FOOD AND BEVERAGES INDUSTRY
  17. DISTRIBUTION STRATEGIES AND CUSTOMER SATISFACTION IN MANUFACTURING FIRM
  18. CUSTOMER RELATIONSHIP MANAGEMENT AND MARKETING PERFORMANCE IN THE NIGERIA BANKING INDUSTRY
  19. CUSTOMER CARE MANAGEMENT AND CUSTOMER SATISFACTION OF SELECTED EATERIES IN PORT HARCOURT
  20. ADVERTISING AN EFFECTIVE PROMOTIONAL TOOL FOR MARKETING NEW PRODUCT (A Case Study of NASCO Marketing Company)
  21. THE EFFECT OF ADVERTISING ON CONSUMER PREFERENCE PATTERNS FOR MALT DRINKS IN ENUGU METROPOLIS (A COMPARATIVE STUDY OF GUINNESS MALTA AND AMSTEL MALTA)
  22. THE ROLE OF MARKETING COMMUNICATION IN EFFECTIVE OF MALT DRINKS IN ABA METROPOLIS
  23. TREND IN THE USE OF HUMAN MODELS IN THE NIGERIA ADVERTISING INDUSTRY
  24. AN EVALUATION OF MARKET SEGMENTATION AND ITS SIGNIFICANCE A CASE STUDY OF UNILEVER PLC
  25. EFFECT OF BILLBOARD ADVERTISING ON CONSUMERS PATRONAGE OF COCACOLA PRODUCT A STUDY OF CONSUMERS IN UYO METROPOLIS
  26. IMPACT OF PACKAGING ON ORGANIZATIONAL SALES TURNOVER (A CASE STUDY OF PZ NIGERIA LIMITED)
  27. EFFECTIVENESS OF INNOVATIVE CUSTOMERS SERVICE AS AID TO INCREASING CUSTOMER SATISFACTION IN TELECOMMUNICATIONS INDUSTRY
  28. E-MARKETING AND SMALL ENTERPRISE THREATS AND OPPURTUNITES: A CASE STUDY OF YOLA METROPOLIS
  29. THE IMPACT OF INNOVATIVE MARKETING STRATEGY ON SMALL FIRMS PERFORMANCE IN NIGER STATE
  30. PERCEPTION AND SOCIAL INFLUENCE OF ELECTRONIC MEDIA ADVERTISING ON STUDENTS (CASE STUDY OF FEDERAL POLYTECHNIC, BIDA)
  31. THE EFFECT OF ONLINE ADVERTISING ON CONSUMER BUYING BEHAVIOR USING STUDENTS OF FEDERAL POLYTECHNIC BIDA
  32. AN EVALUATION OF MARKETING CONCEPT IN THE BANKING INDUSTRY A CASE STUDY OF UNION BANK PLC
  33. ADVETISING: AN EFFECTIVE PROMOTIONAL TOOL FOR MARKETING NEW PRODUCTS ( A CASE STUDY OF NASCO MARKETING COMPANY)
  34. IMPACT OF SOCIAL MEDIA ON CONSUMER BUYING BEHAVIOUR (A CASE STUDY OF LAGOS STATE UNIVERSITY STUDENTS)
  35. A STUDY INTO THE PROCESS OF PRODUCT PLANNING AND DEVELOPMENT IN MARKETING
  36. THE EFFECT OF PRICE AND PRICE CHANGES ON SALES OF CONSUMER GOODS
  37. DEVELOPMENT AND FUNCTION OF PACKAGING IN THE MARKETING OF CONSUMERS PRODUCT
  38. THE IMPORTANCE OF MARKETING RESEARCH IN THE NIGERIAN BANKING INDUSTRY: A CASE STUDY OF BANK PHB
  39. THE EFFECT OF ADVERTISEMENT ON CONSUMER PREFERENCE AND BEHAVIOR
  40. THE IMPACT OF ROAD NETWORK ON THE MARKETING OF AGRICULTURAL PRODUCE IN NIGERIA
  41. ROAD TRANSPORATION MANAGEMENT AND CUSTOMER SATISFACTION IN NIGERIA
  42. THE EFFECT OF ADVERTISEING ON SALES VOLUME OF AN ORGANIZATION
  43. THE EFFECTIVENESS OF PROMOTIONAL MIX ELEMENTS IN THE TELECOMMUNICATION SECTOR OF NIGERIA
  44. THE ROLE OF THE FEDERAL GOVERNMENT OF NIGERIA IN THE PROMOTION OF SMALL AND MEDIUM SCALE ENTERPRISES IN NIGERIA
  45. THE IMPACT OF PRODUCT DIFFERENTIATION STRATEGIES ON SALES PERFORMANCE OF AN ORGANIZATION (A CASE STUDY OF GLOBACOM TELECOMMUNICATIONS)
  46. THE IMPACT OF PERSONAL SEELING ON THE SALES VOLUME OF AN ORGANIZATION
  47. THE IMPACT OF NEW PRODUCT DEVELOPMENT ON THE PEFORMANCE OF AN ORGANIZATION
  48. THE IMPACT OF MARKETING STRATEGY ON THE PRODUCTIVITY OF AN ORGANIZATION: A CASE STUDY OF FIRST BANK NIGERIA PLC
  49. THE IMPACT OF MARKETING STRATEGY IN THE BANKING INDUSTRY OF NIGERIA
  50. THE IMPACT OF ADVERTISING ON CONSUMER PATRONAGE
  51. THE IMPACT OF ADVERTISING ON CONSUMER BUYING BEHAVIOR ( A CASE STUDY OF DANGOTE GROUP OF COMPANIES, KADUNA)
  52. AN EVALUATION OF CUSTOMER SERVICES IN THE BANKING INDUSTRY OF NIGERIA (A CASE STUDY OF FIRST BANK PLC)
  53. THE EFFECT OF QULAITY SERVICE DELIVERY ON CUSTOMERS' PATRONAGE IN THE BANKING INDUSTRY OF NIGERIA (A CASE STUDY OF FIRST BANK PLC)
  54. THE EFFECT OF PRICING POLICY ON SALES IN THE BEVERAGE INDUSTRY OF NIGERIA
  55. STAFF PERCEPTION OF THE EFFECTIVENESS OF MARKETING STRATEGIES IN COMMERCIAL BANKS
  56. SOCIOLOGICAL FACTORS AFFECTING CUSTOMERS' BEHAVIOUR IN THE MARKETING OF SOME SELECTED CONSUMER'S GOODS
  57. THE ROLE OF MARKETING INFORMATION SYSTEM IN ENHANCING SALES (A CASE STUDY OF GRACE FLOUR MILLS)
  58. THE IMPACT OF PUBLIC RELATIONS ON THE BANKING SECTOR OF NIGERIA
  59. NEW PRODUCT DEVELOPMENT AND ITS IMPACT ON PROFITABILITY IN THE BANKING INDUSTRY OF NIGERIA
  60. MANAGEMENT OF EFFECTIVE SALES FORCE IN MARKETING ORIENTED COMPANY
  61. THE IMPACT OF SALES PROMOTION STRATEGIES ON CUSTOMER PATRONAGE OF BREWERIES PRODUCTS (A CASE STUDY OF NIGERIAN BREWERIES)
  62. IMPACT OF PRODUCT QUALITY ON SALES VOLUME IN NIGERIA BOTTLING COMPANY
  63. IMPACT OF CUSTOMER SATISFACTION STRATEGIES ON CUSTOMER RETENTION IN FIRST BANK NIGERIA PLC
  64. IMPACT OF CULTURAL INFLUENCES ON CONSUMER BUYING BEHAVIOR IN UYO LOCAL GOVERNMENT AREA
  65. IMPACT OF AGRICULTURAL MARKETING COOPERATIVE ON SALES PROMOTION KIN NIGERIA
  66. ENHANCING THE SALES OF CONSUMER GOODS USING MARKET SEGMENTATION (A CASE STUDY OF PZ, CALABAR)
  67. EFFECT OF PERSONAL SELLING AND MARKETING ON SALES GROWTH
  68. APPLICATION OF MARKETING CONCEPTS IN THE MANUFACTURING INDUSTRY OF NIGERIA ( A CASE STUDY OF PZ, CALABAR)
  69. APPLICATION OF MARKETING CONCEPT IN COMMERCIAL BANKING AND ITS EFFECTIVENESS IN CUSTOMER SATISFACTION (A CASE STUDY OF GTB)
  70. APPLICATION OF MARKETING CONCEPTS IN THE BANKING INDUSTRY AND IT EFFECT ON CUSTOMER SATISFACTION ( A CASE STUDY OF FIRST BANK)
  71. ANALYSIS OF THE IMPACT OF COURSE OF STUDY ON STUDENTS ATTITUDES TOWARDS ENTREPRENEURSHIP DEVELOPMENT IN NIGERIA
  72. ANALYSIS OF PROMOTION MIX AS A TOOL OF MARKETING COMMUNICATION
  73. AN EVALUATION OF THE CONTRIBUTION OF SALESMANSHIP TO MARKETING OF CONSUMER GOODS ( A CASE STUDY OF UNILEVER NIGERIA)
  74. AN EVALUATION OF MARKETING STRATEGIES FOR MOBILE PHONE OPERATORS IN NIGERIA
  75. AN ASSESSMENT OF CUSTOMER SATISFACTION IN THE BANKING SECTOR OF NIGERIA
  76. APPRAISAL OF ADVERTISING AS A TOOL FOR THE PROMOTION OF SOFT DRINKS
  77. THE IMPACT OF BRANDING ON CONSUMERS' BEHAVIOUR (A CASE STUDY OF DIAMOND BANK PLC)
  78. CONSTRAINTS TO MARKETING FISH AND FISH PRODUCT BY FARMERS IN NIGERIA